Creating online video

In this 3 hour session (half-day OR evening course) you will learn about online video and how to make it work for your business. This interactive course involves a combination of trainer-led presentation, classroom-based discussion and practical exercises.

Course Programme

  • Examine the recent growth of video content and its impact
  • Video marketing basics: how to use video to achieve maximum return (for brand awareness, e-Commerce, news etc.), “hero, hub, hygiene” content marketing strategy, the differences between each type of video and a review of case studies of seeded and viral videos
  • How to produce video for your business: tips for the shoot (framing, interview style, audio etc.)

Want to learn more? This module can be taken on its own or as part of our Diploma in Digital Marketing (Daytime or Evening).

Upcoming Courses

Tuesday 26th February, 6-9pm

Friday 22nd March, 9.30am-12.30pm

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Digital Marketing and Web Development by Seditio