This virtual course focuses on understanding your audience and developing effective meaningful and engaging content. You will learn tips and tools on how to write clearly and concisely that is relevant to your audience. You will also explore the various digital platforms used to reach your audience and how content needs to be adapted for these platforms.
You will also look at inbound marketing, focusing on attracting customers through relevant and helpful content and adding value at every stage in your customer's buying journey.
This course will be delivered over a 3 hour virtual session, and participants will be able to:
Please contact Sinéad at [email protected] if you have any questions about this course.
Thursday 15th October, 9.30am - 12.30pm
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